Why is the CMO running so much IT? Big data, says Ford exec

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Daily Digest July 07, 2014 Editor of this Newsletter Mary Weilage | Senior Editor | @TechRepublic Mary Weilage is a Senior Editor for the CBS Interactive site TechRepublic. Why is the CMO running so much IT? Big data, says Ford exec The CMO has fully emerged as one of the most important players in corporate IT. Ford's Chantel Lenard explains why the marketing department now has a central role in tech decision-making. Resource of the day Download a Trial of AppAssure 5 Download your trial of AppAssure™, an advanced data protection tool that unifies backup, replication and recovery in one software solution. Get started today! New at TechRepublic Ford's Chantel Lenard: Marketing Chief. International Leader. Sabbatical Taker. 10 questions to determine whether hybrid clouds are right for your organization Microsoft increases Outlook and OneDrive security and opens a transparency center Backup your workstation with True Image for Mac When will the Windows Start Menu return? How to run a Twitter chat: 7 tips Open source tools: Five outstanding audio editors Dave McClure: Entrepreneur. Investor. Troublemaker. 6 things C-level executives overlook that expose companies to needless risk Automotive Grade Linux brings open source to the auto industry Today's recommended downloads Enabling User Mobility with Enterprise Security Solutions (Dell Software) On-demand Webcast - ZDNet's 2014 Cloud Priorities Research Presentation (ZDNet) Download a FREE Trial of the Network Bandwidth Analyzer Pack from SolarWinds! (SolarWinds) Mastering Migration Webcast Series: Mergers and Acquisitions (Dell Software) The Evolution of MEM Infographic (Dell Software) Connect with TechRepublic A Special Feature from TechRepublic and ZDNet The art of the hybrid cloud Cloud computing is insatiably gobbling up more of the backend services that power businesses. But, some companies have apps with privacy, security, and regulatory demands that preclude the cloud. Here's how to find the right mix of public cloud and private cloud. TechRepublic newsletters Get product reviews, tech news analysis, tips, and more in the following TechRepublic newsletters. Automatically sign up today! Tech Decision Maker Startups Visit the Subscription Center to get other free newsletters, manage your account settings or to be removed from TechRepublic communications. The e-mail address for your subscription is habib2best@gmail.com. Unsubscribe | Send Feedback | FAQ | Advertise | Privacy Policy Copyright 2014 CBS Interactive, Inc. All rights reserved. TechRepublic is a registered service mark of CBS Interactive, Inc. TechRepublic 235 Second Street San Francisco, CA 94105 U.S.A.